- KFC, Hyundai among brands targeted over tweets from Pakistan
- Kashmir remains disputed between India and Pakistan since 1947
Several large multinational brands, including Pizza Hut Inc., Domino’s Pizza Inc. and Yum Brands Inc.’s KFC, trended on social media in India on Tuesday, with calls for boycotts after some of their affiliates in Pakistan posted support for people in the disputed region of Kashmir.
Other brands that were targeted on Twitter included South Korea’s Hyundai Motor Co. and Atlas Honda Ltd., after accounts linked with the brands tweeted on the Kashmir Solidarity Day over the weekend, a holiday observed in Pakistan to show support for people in the India-administered part of the region.